Industry Digital Media Manager

Company: National Pork Board
Location: Des Moines
Posted on: September 9, 2020

Job Description:

Industry Digital Media ManagerThe National Pork Board is seeking a dynamic and talented individual to develop and distribute external digital communications directed at producers and industry stakeholders across the Pork Checkoff's owned social and digital channels.--Responsibilities may include the following:Community management for NPB's Checkoff-focused social media handles (i.e.,LinkedIn, Twitter, Facebook, and YouTube).--Digital content writing, editing, and distribution for the National Pork Board's website(s) and electronic communication targeted at pork industry stakeholders.Paid digital campaign coordination for special initiatives to drive cross-channel awareness of, or action on, NPB programs or content.--Uses Google Analytics and other measurement tools to provide reports and insight on metrics, and works collaboratively to find ways to improve content and structure through testing and new initiatives.Partnering with State Pork Associations to support their social and digital communications with local pork industry audiences.--Support Communications Team efforts to monitor for risks and opportunities for the pork industry by monitoring social media, blogs, forums and newsletters.Design and/or coordinate the design of social and digital content.--Applicants should have 3-5 years of internal communications, digital marketing and/or web and social media management in a work or internship setting, preferably for an agricultural, manufacturing or production-type industry or company.A Bachelor's degree or equivalent in marketing, communications or related field.Strong writing and planning skills are required and experience with WordPress and Google products (GoogleAds, Google Analytics, Google Data Studio)is desired.This position may require up to 10% domestic travel and requires a valid driver's license and good driving record.The National Pork Board has responsibility for Checkoff-funded research, promotion and consumer information projects and for communicating with pork producers and the public. The Pork Checkoff funds national and state programs in advertising, consumer information, retail and foodservice marketing, export market promotion, production improvement, technology, swine health, pork safety and environmental management.----Applicants should be able to support the mission of the organization with enthusiasm to serve U.S. pork producers.Application deadline is September 16, 2020. Qualified candidates may be contacted prior to the close date. No phone calls please.The National Pork Board, an equal opportunity employer, offers an exceptional benefits package and flexible work environment.

Keywords: National Pork Board, Des Moines , Industry Digital Media Manager, Advertising , Des Moines, Iowa