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Area Director of Sales and Marketing

Company: Cassia
Location: Des Moines
Posted on: May 16, 2022

Job Description:

If you are a site sales and marketing director looking for advancement, please take a look at this exciting opportunity!Due to rapid growth, Cassia is hiring a dynamic, resident-centric Area Director of Sales and Marketing to join our team. In this role, you will ensure our seven Iowa senior living communities achieve occupancy targets. At Cassia, well support you with the latest marketing tools, advanced sales training, and a highly supportive home office team. All this combined with the strength of high caliber co-workers who share your passion, your energy and your commitment to our mission - Foster fullness of life for older adults in the spirit of Christs love. Join us and start doing your lifes best work at Cassia.This position is based in Iowa. Must be willing to travel a minimum of 60% of the time. Company car provided. Benefits:

  • Paid Time Off (PTO)
  • Healthcare, Dental benefits for Full-Time employees
  • Supplemental Benefits (vision, life, disability, and more) for Full-Time employees
  • Flex Spending Accounts for Full-Time employees
  • On-site Parking
  • Retirement with employer match
  • Competitive wages with credit for experience!
  • Tuition Discount Opportunities
  • 22% Verizon discounts to all Cassia employees
  • Work with an amazing team with decades of experience!Area Director of Sales and Marketing Responsibilities:
    • Lead, motivate, and coach Senior Living Counselors to achieve sales goals. Drive accountability at a territory level.
    • Collaborate with operations, clinical and financial team members to achieve occupancy targets.
    • Interact and cooperate with development partners, investors, and all company employees.
    • Recruit, interview and hire top sales talent.
    • Lead sales team through the ever-changing healthcare landscape.
    • Work with Senior Living Counselors to develop and implement comprehensive strategic marketing plan to include the following: social media, referral source development, community outreach, internal marketing, advertising, public relations, events and reputation management.
    • Coordinate the development of marketing materials from start to finish with the Cassia creative team.
    • Develop a clear and persuasive communication message and marketing tactics based on Cassias brand and the community brand.
    • Learn and utilize the customer relationship management software/platform (CRM) to understand each prospects stage of readiness in order to help the Senior Living Counselors advance prospect sales.
    • Work with the Director of Communications to create public relations strategies and positive relationships with the local media.
    • Perform additional tasks as needed. Area Director of Sales and Marketing Requirements:
      • Bachelors degree in business, marketing, health care management or related field.
      • 5+ years of successful sales and/or sales management experience required; senior living experience required.
      • 3+ years in sales leadership required.
      • Experience leading sales teams across various markets and/or territories preferred.
      • Must be willing to travel a minimum of 60% of the time. Cassias Response to COVID-19:Cassia is serious about your safety and healthit is our number one priority. We have implemented COVID-19 protocols (routine cleaning & disinfecting, physical distancing, and resident & employee testing) and provide staff with personal protective equipment for every shift. We also offer vaccines to staff and residents through our own A&E Pharmacy.About Us:Cassia is a Christian mission organization with over 200 years of combined experience caring for those in need. We strive to inspire residents to live the lives that are most fulfilling to them. We take pride in the longevity of our management team and invite you to apply to learn more!#CassiaEOE/AA Employer/Vet/Disabled *A Drug Free Workplace *A Veteran Friendly EmployerPowered by JazzHR

Keywords: Cassia, Des Moines , Area Director of Sales and Marketing, Executive , Des Moines, Iowa

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