immediately I wanted to
work here.” Connect with great people.
Apply Director of Brand Marketing Job Location Des Moines, Iowa
Req ID R4240 Do you love building strong brands? Do you like
leading a talented marketing team? Kum & Go is looking for a
talented and driven Director of Brand Marketing. You’ll be
developing and advancing customer-centric brand marketing
initiatives that succeed in growing the brand and the business. The
director will be focused on enhancing multi-channel marketing
assets while serving as an integral customer service advocate,
brand steward and business driver. This position requires
creativity, excellent project management skills, and strategic
leadership. If this sounds like you, please apply!
What you’ll do
Coach, guide, and inspire Brand Marketing team while leading
with a commitment to diversity, equity, and inclusion
Partner with the business to identify synergistic marketing
Enhance &Rewards loyalty program
Create and lead brand growth strategies, leveraging integrated
marketing tools across owned, earned, shared, and paid channels
Develop, implement, and optimize effective marketing strategies
for recruiting and retaining customers
Oversee brand advertising campaigns, inclusive of strategic
communications goals content development and media planning
Anticipate store needs and provide support with dynamic,
relevant marketing resources
What we’re looking for
Standout creative vision
Strong brand management experience
Proficient in managing a creative team and leveraging
traditional and new media
Ability to manage partnerships, including creative and
Proactive, accountable, and results-oriented
Tenacity and energy to lead change with enthusiasm for
A diverse candidate pool - we encourage people from all
backgrounds to apply
Other key requirements
10+ years of experience in marketing/advertising position
Proven people leadership experience
Effective track record of leveraging marketing assets to drive
Quantitative analysis experience with the ability to translate
insights into impact
Communication: Delivers clear, effective communication and
listens to others.
Conceptual/Systems Thinking: Recognizes patterns, trends,
themes, and connections in information to develop innovative ideas
Constructive Engagement: Expresses ideas and disagreements,
constructively resolves conflict, and encourages others to do the
Customer Orientation: Meets the expectations and needs of
internal and external customers.
Decision Making: Makes good decisions in a timely manner.
Empowerment: Takes initiative and solves problems.
Talent Development: Maximizes potential and improves overall
Influence: Proactively builds relationships and influences
Analytical Thinking/Problem Solving: Accurately assesses
problems and effectively and efficiently arrives at solutions.
Strategic Thinking: Understands the current state and is able to
visualize the ideal state and how to achieve it.
About Kum & Go
At Kum & Go, our purpose is to make days better. We do that by
connecting with people. Every day, whether in stores or at our
Store Support Center headquarters, we take a people-first approach
to developing associates, serving customers, and solving problems.
We provide a unique working experience where associates are given
many opportunities to make connections and to have fun along the
way. Our culture is supported by our five core values:
Passion - We love what we do, and it shows in our work.
Integrity - We do the right thing, even when it is
Teamwork - We believe that greatness is only achieved in
Caring - We have genuine compassion for our customers,
associates, families, and communities.
Excellence - We expect and deliver superior performance.
For nearly 60 years, Kum & Go has been dedicated to the
communities it serves, sharing 10 percent of its profits with
charitable causes. For four generations, the family-owned
convenience store chain has focused on providing exceptional
service and delivering more than customers expect. Established in
Hampton, Iowa, in 1959, the chain has since grown to employ more
than 5,000 associates in more than 400 stores in 11 states (Iowa,
Arkansas, Colorado, Minnesota, Missouri, Montana, Nebraska, North
Dakota, Oklahoma, South Dakota, and Wyoming).
Kum & Go is an Equal Opportunity Employer